The decision was not controversial at the time. Once the company started down that road, it had to pursue market access in the big states, push to own more of its own technology and spend aggressively on marketing the app where live. The company sold investors on the idea it would tightly integrate sports betting into the viewing experience.

“It just doesn’t exist.”īut Fubo Sportsbook’s downfall can ultimately be tied back to Q1 ‘21 decision to place gaming at, or near, the center of its public market story. “The technology for real-time, zero-latency betting on Fubo’s stream is not there yet,” Grove said. market, a complicated regulatory environment and ongoing struggles with sports betting tech also dragged on the company’s ambitions.

“Once the review was announced, jettisoning the sportsbook business was the only realistic outcome,” Grove said.įubo’s underlying watch-and-bet premise was flawed-or at least ahead of its time-and it was never in position to maximize the advantage it had as a sports streamer. JWS’ Take: Industry insiders had been waiting for Fubo to announce it would be shut down its gaming arm since the company said it was performing a strategic review of the business back in August. “In a world where Fubo wasn’t saddled with such outsized expectations for sports betting, and didn’t need to tell such a grandiose story, Fubo Sportsbook could have been more sustainable and maybe would have worked out differently,” Chris Grove (co-founding partner, Acies Investments) said. Houston Dynamo, Fubo Gaming Ink MLS-Record Sports Betting DealįuboTV Buys French OTT Leader Molotov for $190 MillionįuboTV Expands With Sportsbook Launch as Streamers Seek Revenue

Fubo sportsbook customer service